Congratulations to Carolina’s own J.Cole. Today Rocnation announced J.Cole going 6x platinum with the single Middle Child.

“Cole’s also involved in product creation, marketing campaigns and cultural guidance,” said Petrick. “He is going to be a key player in many of the things we do at PUMA moving forward and we’re excited to work with him not only on a product level but even more importantly as one of our athletes. Cole sits at the intersection of music and sport and represents everything that PUMA stands for as a brand.”